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Marketing…for dummies.

PETA gets banned from the SuperBowl

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This is the commercial that will not be playing on Superbowl Sunday:

On one hand I understand that you can’t give a company preferential treatment just because they’re advocating a good cause, but on the other hand PETA is finally thinking outside the box and they get slapped in the face for it. I’m not going to rant too much about this because the next commercial I post is getting a rant and a half. In any event this ban worked out well for PETA. This is commercial is all over the news.

Lesson of the day: Getting your commercial banned is good publicity. Viral videos are better than Superbowl commercials and they cost less to air.

Written by who you know

January 29, 2009 at 12:02 pm

Posted in Uncategorized

Tagged with , , , ,

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